The stories we learn are powerful. But they are not final.

We create stories, tools and experiences that help you redefine what you've learned, protect what's precious, and build something better for those who come after you.

A father and daughter laughing together
Family archive
Childhood photograph from a family album
A story still being written

Maybe the life you learned to live isn't the only one available to you.

You show up for work. For family. For everyone else.

From the outside, you look fine. But somewhere inside, you know there are patterns you don't want to repeat — and a different story you want to build.

Home of Amare is building a community of people who are willing to redefine their stories — through the tools, journal methods and stories we create together — and build relationships and families rooted in love, courage and connection.

Changing one relationship can change a family. Changing enough families can change what a generation believes is possible. A better beginning for the generations that follow.

The rewriting begins with us.

What we make

Three ways we are rewriting the story.

Stories that remind us where we came from — and what we can change.

Woman reading a book in a warmly lit room

My Substack Lessons on Love

A running collection of what I've learned about love in public — the patterns I've had to unlearn, and the ones I'm still working through.

By Anna-Marie

Read on Substack

Our Apps

What we are building.

Live

Our Track Record

A private mixtape for the people you love — record your voice over music to keep the memories worth keeping.

Visit the app

Delilah

A growing family of tools built around choosing long-term wealth over short-term gratification.

Coming soon

Crayfish

Preserving family recipes — and the stories behind them — before they're lost.

Coming soon

Friendship Orbit

A gentle way to stay close to the friends who matter, even when life gets busy.

Coming soon

Our Track Record is live.

The rest are still in the making — Coming soon

Visit ourtrackrecord.com

What if the stories we tell today shaped the next generation?

We're building stories and media designed to pass on what we've learned — about love, family, business and everything in between.

It starts with Married to the Business, a podcast on how relationships shape the way we build. Coming soon

Married to the Business podcast cover art

Let's work together.

Whether you're a creator, a brand looking to reach our audience, or just aligned with what we're building — we're always open to collaborating.

What kind of collaboration are you interested in? (optional)

What we learn is more than what we leave behind. It is what we choose to change while we are here. The rewriting begins with us.

Work with us